Wande Lawal
About
Wande Lawal is a multidisciplinary creative and founder based in Miami. Her work spans creative direction, narrative strategy, photography, and writing — living at the intersection of emotion, culture, and intentional design. Guided by themes of rest, identity, and transformation, she creates through image, word, and concept, weaving art and strategy into a cohesive language.
She is the Founder and Creative Director of YOOT Swim, a contemporary swimwear brand redefining rest and modern femininity. Through YOOT, Wande leads creative vision, brand strategy, and product direction, building worlds that center presence, pleasure, and cultural meaning.
Alongside her creative practice, she works as a technology consultant, collaborating with engineers and product teams to shape thoughtful, forward-thinking solutions within the wealth management space — bridging structure and intuition, logic and feeling.
At her core, Wande is drawn to life’s quieter luxuries: sunshine, summer, play, and unforced expression. Her work reflects a belief that the most enduring brands and ideas are those that feel both intentional and alive.
She works privately with brands and founders exploring narrative, culture, and creative direction — shaping meaning beyond the surface.
Partnership Inquiries
📧- hello@wandelawal.com
